Wanted: Cleaner Environment Sponsor

All special events produce waste. The good events try to limit their impact on the environment.

Over the years the Best in the West Nugget Rib Cook-Off has developed a recycling and waste management program. This year I’d like to take that program to the next level. To do this, the event needs a Cleaner Environment Sponsor.

The Best in the West Nugget Rib Cook-Off removed more than 20 tons of recyclable and compostable products from the event last year. There are recycling bins placed strategically around the event and in the VIP Rib Village. The Rib Village is a very important part of the program. All plates, cups, napkins, and utensils are made of biodegradable material. The glass and plastic at the event is also recycled. If it isn’t compostable or recyclable, we don’t buy it for the VIP Rib Village. Last year we recycled 600 cubic yards of cardboard. Since the program started in 2011, there has been a 39% reduction in the amount of waste sent to the landfill from the event. We are proud of this accomplishment, but we want to do more!

We’ve started to run into problems with our recycling efforts. We run into issues with contamination. Customers constantly put trash into the recycling bins. The bins are well labeled, the customers just don’t read them, or are lazy and don’t care. They also contaminate the bins by putting liquids into the bins. Once the bin is contaminated we can’t recycle the other contents. A few ruin it for the masses when it comes to this part of the recycling program.

Another problem we face is that the event produces so much waste that we can’t sort it and dispose of it fast enough. This means sometimes it just has to find a dumpster. Event attendees don’t know they can recycle at the event. They don’t realize there are recycling bins and that they have the opportunity to recycle. We need to educate the customers about the recycling program.

We believe that with a sponsor we can invest more in the recycling program for the event. It is a great opportunity for a company to make a difference by helping the environment while also marketing their brand as an environmentally friendly business. We are looking for a sponsor that would contribute $15,000 – $20,000 for the program. The sponsorship funds will go towards hiring temp workers to help collect the waste at the event, purchasing tools needed for the program, purchasing additional bins for recycling, and advertising to promote the new program.

The vision for the official Cleaner Environment Rib Cook-Off sponsor is a partnership to enhance recycling efforts as well as education efforts. The funds from the sponsorship will help build a recycling station at the event where customers can give their trash to volunteers who will then sort it into the appropriate recycling and waste groups. This should cut down immensely on the amount of waste and increase the amount of materials recycled at the event. Having an assembly line of volunteers working with the right tools to sort the items would also help.

Additional funds from the sponsorship will be spent on advertising the program and promoting the recycling efforts at the event. It is going to be important to educate the public so they are aware of the recycling program. This is a great opportunity for the sponsor to receive positive press and news coverage for their contribution to the event’s recycling efforts. The program will be a main talking point at the media press conference luncheon in August.

We firmly believe that with the right partner we could dramatically improve the recycling program at the Best in the West Nugget Rib Cook-Off. This sponsorship package is available for local and national sponsors. If your company is interested in pursuing this opportunity, please email RibCookOff@nuggetresort.com.

About lisajansennv

Special Events, Marketing, Community & Public Relations Professional, Tourism Advocate, and Travel Enthusiast. I blog about event management, public relations, marketing, community relations, customer service, and sponsorship relations. View all posts by lisajansennv

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