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I’m Here for the Boos

The Brews & Boos that is…

Brews & Boos Beer Fest & Costume Party returns to the Nugget next week. I’ve been working very hard on this event over the last few months. We are getting excited for the 2nd annual beer tasting and Halloween extravaganza! The event takes place this year on Saturday, October 29, 2016 in the Nugget Ballroom.  Brews & Boos offers more than fifty types of brews and live entertainment by the world-famous Boogie Knights disco revival band.

We designed this event as a counter offer to all the crazy scary and scandalous options for Halloween fun you can find in Reno. We realized that a lot of people would like to hire a babysitter and then go out to enjoy a night on the town tasting delicious beers while being entertained by a live band. Our patrons wanted to go somewhere fun, but not too crazy. So we designed Brews & Boos to be a very fun and very laid back type of Halloween party where customers can enjoy tastings by going table-to-table trick-or-treating brewer-to-brewer.

Brews & Boos is more than a beer tasting event. It is a rocking concert! This year we are featuring the funky sounds of Boogie Knights, the renowned disco revival band. The band first started back in 1992 as a Halloween gag in Los Angeles. Almost overnight, the band became a big hit across the nation. They have a worldwide following, are featured on MTV programs and at major sporting events. All of this makes them the perfect band for Nugget Brews & Boos. The Boogie Knights show is complete with choreography, polyester, afros and bell bottoms. It is the greatest disco experience you can have this side of the 70s and a show not to be missed!

Last year approximately 800 attended the event. This year my goal is to sell 1,000 tickets.  We dropped the price to $30 per ticket, so this is a really affordable option. $30 for all-you-can-responsibly-drink! How are we not sold out already!?!

This event is a beer enthusiasts dream! Brewers feature a lot of seasonal fall and winter ales that you can’t find every day at the grocery store, making this an even more unique experience. We are looking forward to the Fall Hornin’ Pumpkin Ale, Pumpkin Falls, Autumn Ale, Punk’In Drublic Imperial Pumpkin Ale as well as more than two dozen IPAs that will be available. This isn’t a typical beer festival because the brewers are responsible for the ambiance as they get into the Halloween spirit and decorate their booths to compete for best decorated brewery booth. Everyone is encouraged to dress up in Halloween costumes for a chance to win the best prize ever – cash!!!

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Alaskan Brewing Co. at 2015 Brews and Boos Beer Fest

Customers can win cash prizes for best costume and the brewers can win prizes for best booth display, best dressed brew team, and People’s Choice for best beer.

The Nugget is offering a “take-the-elevator-home” package with rooms starting at $59.  Doors open at 7:00pm and tickets are $30 in advance, $40 day of the event. Tickets are available at NuggetCasinoResort.com.

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Nevada Would Welcome Gen Con with Open Arms

Gen Con

Image Credit: Gen Con Facebook Page

I’ve been closely watching the news out of Indiana this week about the controversial religious freedom bill. As someone that works in tourism I can see how damaging this bill could be to future tourism and convention business, as well as economic development in general.

I don’t want to focus on whether the bill is right or wrong. After eight years as a political television show producer I’ve mastered the art of agreeing to disagree so this blog is not the place to debate the issues in the bill. The real point of this blog is to invite business and conventions not happy with their political environment to consider Nevada and encourage you to pay attention to your political environment because it can have a tremendous impact on your business.

In this situation Marc Benioff, CEO of Salesforce.com, is threating to leave the State of Indiana or limit future business growth. This would be a huge hit to their economy. In the convention and tourism industry Gen Con is threatening to move their convention because the new bill doesn’t provide the type of welcome environment that they need for their convention. This got me thinking we should get all the large properties in our area together to bring Gen Con to Reno. It also reminded me that the political environment that your business operates in can have consequences and it is important to be involved and pay attention.

Losing Gen Con would be a big hit to Indianapolis considering it is estimated that the event brings in $50 million economic impact. The event is billed as the “Best Four Days in Gaming” and is the original and longest-running gaming convention in the world. People come to the convention from all over the United States and from more than 40 countries. The event happens the last weekend of July, perfect timing right before Hot August Nights!

Gen Con Parade

Image Credit: Gen Con Facebook Page

Reno would be perfect for this crowd! We are welcoming, we have gamers locally, we have many different venues, and we love a good party where people dress up in costumes. Convention attendees would be welcome in Reno! They would find an affordable place to have their convention with a lot of different opportunities for entertainment. The convention is so big it could take over the town and we would welcome them with open arms!

As I did more research my dream of bringing Gen Con to Reno came to a screeching halt. It turns out the event is too big for Reno. With 56,000 unique attendees over four days we probably don’t have enough hotel rooms in the Reno/Sparks area, we have approximately 20,000 rooms. We might have more rooms by 2020 when their contract with Indianapolis is up for renewal.

In the meantime, I would like to encourage Gen Con to consider moving to Las Vegas, our bigger sibling city to the south. The weather is nice, and they are also welcoming and accepting of all people. Nevada is a great destination for conventions, we are happy to provide an environment that welcomes all attendees. The hospitality industry is what Nevada is world famous for and we know how to host world-class conventions. I know Las Vegas would welcome you with open arms. All of us in Nevada hope before you make any decisions you will come check out all the opportunities the Great State of Nevada has to offer.

Looking to book a convention in Nevada? Here are some helpful links:

Reno Sparks Convention and Visitors Authority
Nugget Casino Resort
Travel Nevada – Nevada Tourism Commission

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